by Haley Waldo | Oct 22, 2021 | Small Business Tips, Social Media Marketing
10 Reasons Why Your Small Business Needs Social Media Running a small business can be really, really hard. When the pandemic hit, it got a whole lot harder. Knowing how to promote your business, especially with a limited marketing budget, can be stressful if...
by Haley Waldo | Oct 18, 2021 | Business Strategy, Small Business Tips
5 Reasons Why Your Brand Needs a Stellar SWOT Analysis No matter if you have used a SWOT analysis method for years or never even heard of the acronym, it is important to understand why it’s so crucial for your brand, and how it can help with targeting your...
by Haley Waldo | Oct 13, 2021 | Small Business Tips, Social Media Management
5 Ways Social Media Has Changed for Businesses Back in the 1960s, during the age of ad agencies like in the TV show Mad Men, we saw marketing directed to the masses. But alas, mass marketing is becoming a thing of the past, as personalization is the key to the...
by Haley Waldo | Oct 8, 2021 | Social Media Marketing
10 Tips for Leveling Up Your Social Media Content Here’s the deal, plain and simple: every brand or business needs to be on social media. Social media profiles have become not just a place to interact with an audience or to broadcast information, but a...
by Haley Waldo | Oct 5, 2021 | Social Media Management
How to Handle a Social Media Crisis Like a Pro No matter if your brand is large or small, companies with social media profiles should have an actionable crisis management plan. Let’s pretend you manage social media for a company called Jane Doe Eats: Someone...
